Saturday, November 15, 2014

Pete Rose; All Time Hit King - Bridgeport Bluefish Manager For A Day

Pete Rose Autographed NL Baseball.
Bridgeport Bluefish Commemorative Pete Rose Managerial Ticket & T-Shirt
In 1988, Minor league GM and promotional legend Ken Shepard vowed to sleep in a press box until his team, the Geneva Cubs (Class A), broke their losing streak.  Shepard ended up sleeping in the press box for 12 long nights but the national attention his pledge brought increased Geneva’s attendance during this streak by 36%.

But Shepard may have saved his biggest promotional splash for his time as GM of the Bridgeport Bluefish.

On June 16, 2014, – with MLB’s permission – All-Time-Hit-King Pete Rose returned and participated on a roster of a professional baseball team for the first time in 25 years. Rose had received a lifetime ban from MLB for betting on baseball.

Rose served as the Bluefish’s manager that day, as Shepard brought national coverage (ESPN, Sports Illustrated, Chicago Tribune, etc…) to the city of Bridgeport and his team. For his efforts, Shepard was awarded the 2014 Atlantic League’s Executive of the Year posthumously.

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